Domestic tourism in Nigeria is expected to contribute N3.63 billion to the nation’s gross domestic product (GDP) by the end of 2018 as the number of international arrivals in the country and employments generated by the sector are expected to grow by 1.5 and 3.4 per cents respectively by end of year.
This is according to the 2018 Nigeria hospitality report as presented by managing director of Jumia Travel Nigeria, Omolara Adagunodo. The sector is expected to see 1.8 million international arrivals and 3.4 million jobs by the end of the year.
Adagunodo while overviewing the content of the report at a press conference in Lagos, noted that two main components of domestic travel, leisure and business travel both grew at 2.7 and 2.8 per cents, contributing N1.98 billion and N1.92 billion respectively to domestic earnings in 2017.
Also, tourism expert and founder of Akwaaba Travel Market, Ikechi Uko, commending the effort of Jumia Travel in compiling the report said “the data and figures featured in the report can massively expand the footprint of the Nigeria travel industry and take it to the next level.”
While announcing that Nigeria would soon subscribe to the Tourism Satellite Account (TSA), which is the internationally recognised standard statistical framework for the economic measurement of tourism, Uko urged stakeholders within the sector to support and rely on the data in reports such as Jumia Travels.
Uko also commented on one of the challenges plaguing the sector, as identified in the report, such as insufficient flights. He said, “The number of flight pairs in Nigeria is very low. Lagos and Abuja are already saturated because almost all airlines want to fly there. As such, we need more flights to cut across the country because the travel industry cannot grow without a functional air transport network.”
The Nigeria Hospitality Report from the stables of Jumia Travel is fast becoming a primary source of data for the experts and stakeholders in the travel industry as it offers a profound and holistic insight into the industry that accounted for 1.9 per cent of total GDP as a direct contribution, and 5.1 per cent as a total contribution to GDP. In monetary terms, the sector contributed approximately N2.3 billion to the GDP as a direct contribution, and N6.2 billion as a total contribution to the GDP.
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