Chief of international operations, Mahindra, Mr. Arvind Mathew, has said that the three agribusiness firms in Nigeria: Springfield Agro Ltd., Kewalram Chanrai Group Company and VIP Merchandise Enterprise Ltd., a GeePee Group of companies would proliferate farm technology, mobility and power solutions for Nigeria.
Speaking at a media roundtable in Lagos, Mathew said that farming mechanisation would empower farmers on massive production of food for people. He noted that an informed farmer was an empowered farmer and Mahindra would provide farmers with resources to reap more from what they sow.
According to him, Mahindra offers customised and focused solutions in the areas of agriculture and farm-tech prosperity, mobility and power generation. “We have moved beyond just selling tractors and the idea is to enrich the farmers’ knowledge and ultimately drive ‘Farm Tech Prosperity’ and help them ‘Rise.’
“At Mahindra, we have made humanities innate desire to ‘Rise’ our driving purpose. We challenge conventional thinking and innovatively use all our resources to drive positive change in the lives of our stakeholders and communities across the world to enable them to Rise,’’ he said.
Mathew said that in 2017, Mahindra, along with Springfield Agro, launched the Farm-To-Folk initiative, in collaboration with the Katsina State Government.
He said that under the initiative, the companies had provided end-to-end farm mechanisation solutions to develop the agriculture and farming ecosystem, through Tractors, Implements and Grooms Centres.
According to him, the initiative is now being extended to other states in country. “We have been working steadfastly with our Channel Partners Springfield Agro and VIP Merchandise to ensure that we deliver innovative solutions to meet the needs of the community.
“The Farm-To-Folk initiative is one such solutions that empowers farmers from every region and capacity driving farm-tech prosperity. We have also introduced a specially designed Three-Wheeler for Nigeria the Alfa a unique product with increased passenger/cargo capacity, providing improved earning potential for owners. We will continue to up the ante on technology and innovation to offer solutions in Nigeria that will drive positive change,’’ he said.
Managing director, Springfield Agro, Mr. Tarun Kumar Das, said that Springfield Agro and Mahindra had established a strong presence in Nigeria over the last decade to provide solutions in the agriculture and farming space.
Das said that they recently inaugurated a Mahindra Tractor Assembly Plant in Kaduna State, with a manufacturing capacity of 5,000 tractors annually and associated agricultural implements. “It can produce various ranges of tractors from 25Hp to 80Hp to cater for a wide spectrum of customers’ needs,’’ he said.
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