‘Bloomberg Philanthropies’ $20m Investment Will Stop Tobacco Deceptive Practices’ — Leadership Newspaper
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‘Bloomberg Philanthropies’ $20m Investment Will Stop Tobacco Deceptive Practices’

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Global health organisation, Vital Strategies has congratulated Bloomberg Philanthropies on the launch of its new $20 million global tobacco industry watchdog, STOP (Stopping Tobacco Organizations and Products). STOP will be powered by a consortium of three leading anti tobacco groups, with Vital Strategies joining with its sister organisation, The International Union Against Tuberculosis and Lung Disease (The Union) as a sub grantee. STOP will use innovative research methods to expose industry attempts to derail tobacco control policies. It will also counter the industry’s efforts to hook a new generation of smokers, with a special focus on 16 emerging markets where the consortium has strong relationships with governments and civil society. “Bloomberg Philanthropies’ investment is a game changer,” said José Luis Castro, CEO and president of Vital Strategies and executive director of The International Union Against Tuberculosis and Lung Disease.

“The tobacco industry spends billions of dollars every year to drive its—often hidden—agenda to mislead consumers, Journalists and policy makers. This investment will allow health advocates to bring innovation and proven strategies to expose industry wrong doings on a global scale. Vital Strategies and The Union are honored to be a part of an effort that will bring rapid progress against the world’s leading preventable killer—tobacco use—and expose the unethical business practices that drive seven million tobacco-related deaths every year.” In addition to The Union and Vital Strategies’ participation as one of the partners, the other organisations who won the global competition to form this watchdog group are the Tobacco Control Research Group (TCRG) at the University of Bath and the Centre for Good Governance in Tobacco Control (GGTC). Each organisation has deep global and in country experience in research, analysis, monitoring and advocacy, as well as media strategies that increase support for tobacco control policies.



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