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Binatone Unveil Affordable Yuletide Products



Binatone Industries has unveiled a wide range of affordable and quality products into the Nigerian electronics market to cater for the various needs of its many customers at Home and in the Kitchen during the festive season.

The company’s Managing Director, Mr Prasun Banerjee who disclose this to the media in Lagos, stated that the gesture is due to the fact that it had always strived to identify trends and answer consumer needs with unique, affordable and well-designed products with two year warranty at all times.

“Binatone, founded in the UK in 1958, celebrates its Diamond Jubilee this year. That is 60 years of consistently delighting customers with high quality, innovative products at affordable prices. To celebrate this occasion and to say “Thank You” to its customers, Binatone is offering innovative products with attractive prices available at all leading Supermarkets and electronic retailers” he explained.

Amongst the new products introduced included a brand new design of rechargeable Fan (in 16 and 18 inches), the 10 KVA centralized stabilizer, suitable for an entire house, Multi-cookers with a unique sauté function, heavy weight & high power Irons with Binatone’s Magi-cloth (specially designed to absorb the extra heat that would otherwise spoil an expensive, dress, shirt or suit,) and cool touch jug kettles.

Banerjee further disclosed that a full range of Air Coolers and a new collection of Ceiling Fans as well as some exciting additions to the famous range of unbreakable jar blenders (now including a free stirring stick) and the ultra-innovative Bluetooth Tower Music Fan.

“Other products that would be available from Binatone includes a new pressure pot with a transparent lid, an energy saving ceramic cooking plate, table top gas cookers, a premium garment steamer for larger items of clothing and of course, a whole range of other products in the fan, small domestic appliance and power categories,” he added.

He explained that apart from innovation, outstanding design and unbeatable value for money, Binatone has continued to offer two years warranty to all its customer on every Binatone product.