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Zoho Records 50% Growth In Nigeria

Royal Ibeh by Royal Ibeh
3 years ago
in Business
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Zoho, a global technology company, on Friday, announced that it grew by 50 per cent in Nigeria in 2022. This is even as the company has grew its partner network by 22 per cent and more than doubled its employee count to reinforce its local presence, to better serve its customers.

Zoho’s growth in Nigeria is primarily driven by adoption of Zoho One, the operating system for business, and Zoho Workplace, a unified enterprise collaboration platform. Additionally, Zoho CRM Plus (unified customer experience platform), Zoho Books (accounting software), and Zoho Desk (helpdesk software) are the other top-selling products in the country.

Regional director, MEA, Zoho, Ali Shabdar, who disclosed this on the sidelines of Zoholics Nigeria, the company’s annual user conference, on Friday, in Lagos, affirmed that the growth is a direct result of Nigerian businesses embracing cloud technology, especially unified platforms, to digitally transform and build resilience to adapt to challenging market conditions.

“Zoho’s unified technology stack, built from the ground up, allows us to meet such transformation needs of businesses with robust solutions that deliver consistently seamless user experiences at unbeatable value,” Shabdar added.

Country head, Zoho Nigeria, Kehinde Ogundare, averred that, “Our transnational localism strategy of being locally rooted while staying globally connected is also key to our growth in Nigeria as we are able to serve our customers directly with our locally hired teams in Lagos.

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“Zoho is also one of the few vendors in Nigeria today that continues to provide their offerings in Naira, thereby protecting businesses from the fluctuating dollar rates, and ensuring that enterprise technology remains accessible to businesses of all sizes. Our partnership with #StartupSouth, and the special offer on Zoho Contracts, are further steps that underscore our commitment to serve the business community in the region.”

The company, as part of its Zoho for Startups programme, has partnered with #StartupSouth, an organisation that works towards the development of startups from South and South-East Nigeria. Zoho will also be providing its contract management solution, Zoho Contracts, free for three months to help businesses improve compliance to the Nigeria Data Protection Law.

Partnership with Startup South
Zoho has partnered with #StartupSouth through its Zoho for Startups programme. As part of this partnership, startups associated with #StartupSouth, which are new customers for Zoho, can avail Zoho Wallet credits worth ₦ 470,000.

This credit can be used to purchase or upgrade any of Zoho’s 55+ products, including Zoho One, the operating system for business, over a period of 360 days. Zoho One offers a unified platform that brings together over 50 Zoho products from CRM to HR management. The startups will also receive training to help them leverage Zoho’s products for their growth and in a way that they can easily scale.

Convener, #StartupSouth, Uche Aniche, said, “One of #StartupSouth’s goals is to provide startups associated with us easy access to comprehensive tech solutions that offer great value, are easy to use, and have the capability to grow with the businesses as they scale. We are happy to partner with Zoho, as they offer a wide range of business apps that can empower startups to quickly digitalise most of their business areas in one go, and streamline and unify their operations for better management and holistic visibility. With this partnership with Zoho, we are looking forward to helping budding businesses by removing access barrier to enterprise technology.”

Global head, Zoho for Startups, Kuppulakshmi Krishnamoorthy, added, “Through the Zoho for Startups programme, we intend to onboard as many startups as we can, and be a part of their entrepreneurial journey right from the start. Keeping in mind Zoho’s vision and mission on ‘serving the underserved’, we carefully choose whom we collaborate with. I am glad to be partnering with #StartupSouth whose passion and focus on supporting the startups is very much in sync with the ethos of our programme. Nigeria is one of the hotbeds in Africa for entrepreneurs to thrive and innovate.”

Recall that the Nigerian Data Protection Law (NDPL) came into force earlier this year. NDPL mandates all businesses to ensure that their contracts include provisions for data security and breach notifications, third-party vendors adhere to NDPA standards, and international contracts fulfil the criteria for cross-border transfer of personal data. In case of non-compliance, businesses risk the loss of consumer trust and potential legal action, apart from a potential fine of up to ₦10 million or two per cent of annual gross revenue.

With Zoho Contracts, businesses can create contract templates with new/revised clauses for NDPA compliance, use analytics to quickly identify existing contracts with a specific clause, anonymise counterparty data on request, and track and monitor their contractual obligations with reminder alerts.

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Royal Ibeh

Royal Ibeh

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