The Board of Directors of Asido Foundation, a leading non-profit mental health organisation in Nigeria, has announced the appointment of the chief executive officer/chief creative officer of Noah’s Ark Communications, Lanre Adisa, as a mental health ambassador.
The appointment was conveyed in a letter issued on February 15, 2024, by the foundation and signed by its founder, Dr. Jibril Abdulmalik. The investiture was held on Monday, February 26, in Ibadan during the 4th edition of Jemilah Abubakar Memorial Essay and Award Ceremony at Gamaliel Onasode Hall, International Conference Centre, University of Ibadan, Ibadan, Nigeria.
Speaking during the investiture, Dr. Abdulmalik explained that the choice of Adisa as mental health ambassador is in recognition of his impactful work in the communications sector, commitment to excellence, innovation, and his passion for social impact.
He stressed that the foundation recognises him as a significant influence that would significantly contribute to the collective efforts in addressing mental health challenges in Nigeria.
“Your acceptance to serve as Mental Health Ambassador would be a profound honour for the Asido Foundation. We believe you can inspire positive change and contribute to breaking down barriers surrounding mental health issues. Your role as an Ambassador would involve advocating for mental health awareness and destigmatisation, especially among the youth,” he said.
In his acceptance remarks, the CEO/CCO of Noah’s Ark Communication Group, Lanre Adisa, expressed his profound appreciation to the board of Asido Foundation for finding him worthy as an Ambassador for mental health. He noted that he is humbled by the honour, promising to live up to the responsibility expected of him.
“I am very excited and humbled to take up this role, considering what people under this circumstance go through. I want to assure you that I would do everything within my capacity to protect the interest of persons or individuals battling with mental health issues,” he said.
Adisa, a distinguished alumnus of the University of Ilorin, has been instrumental in the growth of major brands in Nigeria, directing the creation of exciting advertising campaigns, including popular Airtel ads that would pass as short films. Adisa was the former Chairman of the Lagos Advertising and Ideas Festival Management Board.
