Reckitt, Water Resources Ministry To Promote Hygiene

Reckitt Nigeria, makers of global hygiene brands, Dettol and Harpic, has renewed its Memorandum of Understanding (MoU) with the federal Ministry of Water Resources on the Clean Naija Initiative to achieve a cleaner and healthier Nigeria.

The Clean Naija Initiative signing ceremony was attended by the minister of Water Resources, Engineer Suleiman Hussein Adamu alongside other top officials of the Ministry as well as the leadership team of Reckitt Nigeria and members of the press.

Speaking at the signing ceremony, general manager, Reckitt Sub-Saharan Africa, Akbar Shah stated, “reports place Nigeria among the top nations that bear a significant portion of the global disease burden and high under-5 mortality rates, and recent reports have estimated that 46 million Nigerians still defecate in the open.

“Many of these diseases such as diarrhoea can be preventable by practicing proper hand washing habits and wide-scale hygiene education. We are elated to renew the partnership with the Federal Ministry of Water Resources on the Clean Naija Initiative, and this is a confirmation of the initiative’s success in the last three years.”

Speaking on the successes of the initiative, Shah mentioned that through its Dettol brand, Reckitt Nigeria has initiated hygiene educational programmes committed to tackling some of these issues.

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He said: “they include the School Hygiene and New Mum’s Program, through which the brand has educated millions of children, and mothers on proper hand hygiene habits.”

In his remarks, the minister of Water Resources, Engineer Suleiman Hussein Adamu said: “the report of the 2022 WASHNORM survey indicated that we still have a lot to do towards meeting the Sustainable Development Goal for Water and Sanitation, with access to basic water, sanitation and hygiene services estimated as 67 per cent, 46 per cent, and 17 per cent respectively as at 2021.

“We will continue to drive the enabling environment for private sector players to contribute and invest across the water, sanitation, and hygiene value chain which can make significant contributions to the nation’s economic indices. We welcome Reckitt and other private sector organisations as a veritable partner in this journey.”

Also, the permanent secretary, Federal Ministry of Water Resources, Mrs. Didi Walson- Jack, explained that the MoU signing is a demonstration of the ministry’s continued commitment to improved sanitation in Nigeria, saying “we have high expectations that this partnership will continue to contribute significantly to improving sanitation and hygiene services, behaviour and practices in Nigeria with the attendant benefits on health, productivity, education, and economy, among other benefits.”

The Clean Naija Initiative was established by Reckitt Nigeria in 2019, with objectives to reduce diarrhoea-related child mortality in Nigeria in line with the United Nations Sustainable Development Goals of 2030; to reduce and end the open defecation menace; and to reduce Malaria related deaths in Nigeria.