Royal Salt Limited, owners of Mr. Chef Iodized Salt has committed to educating Nigerians and its consumers on the importance of iodized salt intake.
The brand made this commitment at the unveiling of Mercy Johnson as new brand ambassador for Mr. Chef Salt in Lagos over the weekend.
According to the chairman of Royal Salt Limited, Mr. Chief Reggie Uduhiri , “As the leading salt brand in Nigeria, we are committed to lead in salt intake advocacy and the best way to do this is to engage Nigerians through a lovable and amiable character like Mercy Johnson.
“Mercy Johnson is the ideal personality that encapsulates what the Mr. Chef brand stand for; she is a homemaker, a good mother and wife and a prolific actress that appeals to almost everyone, giving us joy and entertainment.
“You would also be surprised that she recently had a thyroid operation due to iodine deficiency. She is better suited to help us spread the message to Nigerians on the joy Mr. Chef brings to homes beyond adding taste to life.”
The actress was excited about her unveiling and revealed that she can’t wait to start sharing the Joy Mr. Chef salt gives to mothers, and the many interest and values she shares with the brand that made her jump at the opportunity of a relationship.
She said that the Mr. Chef brand has become a stable in many Nigerian kitchens and hopes to help enlighten Nigerians on iodine and the impact of iodine deficiency to normal human development.