Lafarge Africa Plc has rewarded 171 retailers in its third quarter (Q3) Lagos Retail Loyalty Promo.
The event celebrated outstanding performances across the Lagos region, with winners receiving prizes across four categories: Platinum, Gold, Silver, and Bronze.
At the Lagos Island ceremony, three platinum winners received cargo tricycles, two gold winners were awarded 2.8KVA generators, six silver winners took home 43” TV sets, and 28 bronze winners were presented with rechargeable fans.
Similarly, the Lagos Mainland event saw eight platinum winners receive cargo tricycles, 12 gold winners rewarded with 2.8KVa generators, 14 silver winners claim 43” TV sets, and 98 bronze winners walk away with rechargeable fans.
Speaking at the events, head of Sales, Lagos, Lafarge Africa, Babatunde Odufote expressed the company’s deep appreciation to the retailers, saying, ‘your support has been pivotal to our success.’ He said, this event is our way of honouring the commitment you have shown. Let us continue this partnership and take it to new heights. He further encouraged the retailers to leverage the Lafarge REAL app for seamless order placement, assuring them of timely deliveries within 24 hours.
Also, Channel development manager, Lafarge Africa, Vorke Enite emphasized the crucial role of retailers and stakeholders in the company’s success, saying, “our valued retailers and stakeholders are the backbone of our value chain, helping us build and strengthen our presence in the market. Together, we will continue to reach new heights. Thank you for your partnership and trust as we embark on this journey to shape the future of building solutions.”
During the award ceremony, several winners shared heartfelt remarks, expressing their gratitude for the recognition and rewards. Nora Blossom of Nora Cement, a Platinum winner from Ibeju Lekki, described Lafarge as a company that delivers on its promises.
“This recognition has truly motivated me. I believe even greater opportunities lie ahead, and I am confident I will be one of those grabbing those future opportunities because hard work truly pays off,” he said.
Kehinde Tosin of Kenny-Trust Global Ventures highlighted the transformative impact of the award, stating that, “winning this tricycle is a game-changer for our business. It will boost our productivity and strengthen our partnership with Lafarge. Your support shows how much you value your retailers. Thank you for this thoughtful initiative.”
Lafarge Africa Plc, a leading Nigerian building solutions company is a member of Holcim Limited, a global leader in innovative and sustainable building solutions. Listed on the Nigerian Exchange Group, Lafarge Africa is actively participating in the urbanisation and economic growth of Nigeria, the largest economy in Africa.
