3 New Products Launched Into Nigerian Alcoholic Beverage Market  

IKI LEADS Limited, a leading alcoholic beverage company and makers of Pasa Bitters, Meridian

Brandy and Meridian Ponche, on Friday, October 21, 2022 launched new variants of alcoholic beverages drinks into the Nigerian market.

The new beverage drinks are Pasa Bitters Premium Liquor, PoloClub

Chocolate Vodka and Meridian Club Cream.

The event, which was held at Radisson Blu Anchorage Hotel, Victoria Island Lagos, was attended by Hon. Martins Emeka Chinedu, representing tthe constituency of IKI LEADS chairman, Ahiazu/Ezinihitte Mbaise Federal Constituency of Imo State apin the House of Representatives, Chief Mrs Ogbulu Chidinma Pearl, and a host of other guests from all walks of life.

In his speech, the chairman and Managing Director of IKI LEADS Limited, Dr Innocent Onwunali, noted that his organisation remains an economic empowerment to the citizens of Nigeria and part of the relief to the Nigerian government in terms of cucurbing unemployment.

“What we are launching today is not just our brand, it is an effort towards economic development, most of us who are investors here do a lot every day to benefit mankind and that is exactly what IKI LEADS has been doing and will continue to do,” he said, urging Nigerians to patronise Made-in-Nigeria products.

Unveiling the new IKI LEADS products at the event, Hon. Martins showered praises on the

company and its chairman, saying the company has been contributing its quota to the country’s economic

development for many years.

The lawmaker urged everyone to join hands by patronising and buying Nigerian-made products such as IKI LEADS brands, putting the newly launched products, Pasa Bitters

Liquor, PoloClub Chocolate Vodka and Meridian Club Cream in perspective.

He expressed his elation to be at the event.

Ogochukwu Ozoigbo, the company’s factory manager explained that the Polo club Chocolate Vodka is

a triple-distilled alcoholic beverage composed of De-ionized water, ethyl alcohol and chocolate flavours.

It contains low calories and helps blood circulation.

Talking about the Meridian Club Cream Liquor, Ogochukwu said it contains nutritiously selected dairy cream, flavours, distilled water and other fine ingredients that give the drink its unique taste.

“Pasa Bitters Premium Liquor is from a perfect blend of the finest, freshest herbs and caramel syrup. It is a perfect drink for social and fitness purposes and it is the perfect choice for men and women who are looking for “a little bit of everything” in one drink,” he added.

Partners and distributors of the company also expressed their elation towards the feat recorded by the company.

For his part, Ramaes Malik, a director at Sudasana Plastic Packaging, said: “IKI LEADS has been promoting

its product and content, and the company has been looking at customers’ reviews in other to learn to serve them better and this is why they have remained the leader, so this means the quality is still there.”

The event closed with so much fun fair including music and comedy by the event compere and popular comedian, Funny Bone, and M.O.P.