Featuring 12 ambitious and innovative young Nigerian CEOs, Channels Television has launched a groundbreaking reality TV series, “Fund It Forward.”
The show, set to air every Sunday at 7 pm on Channels TV, will see one contestant eliminated each week until a winner emerges.
An official report from Channels TV noted that the show was designed to nurture the next generation of social enterprises driven by Nigerian youths.
Contestants, carefully selected for their promising startup ideas and entrepreneurial drive, will compete for N30 million grand prize.
The diverse group of contestants includes CEO of Nairaxi, Kingsley Eze; MoneyAfrica, Oluwatosin Olaseinde; Genius Club, Opeyemi Emmanuel; Shop Africana Ltd, Stella Eziama; Collar Sustainable Solutions, Thara Aisha Atta; Project GreenBricks, Uduak-Abasi Amos and Bach and Moen Ltd, Valentine Okolie.
Others are Spurt, Aminat Aramide Amoo; Getwell Innovations Ltd, Aminu Hashidu Danjuma; Agrify, Ayodele Erinle; GreenQuest, Grace James & Yvette Wilcox; and 88Ashes Block Industry, Muhammad Yaya Gorki.
Contestants will be judged based on their socially responsible decisions regarding their unique and potentially impactful social enterprise ventures. The esteemed panel of judges includes experts from Forbes, Flutterwave, and other multinational corporations.
The contestants’ ideas span a wide range, from educational gaming to clean energy, tech mobility, and waste conversion, among others.
The “Fund It Forward” series not only offers a chance to win significant grant funding but also invaluable mentorship from leading socialpreneurs in Nigeria and across Africa.
Executive producer Zemmy Mommoh, who also serves as the corporate social responsibility and social impact programming director at the Channels Media Group, explained that the series aims to address youth unemployment in Nigeria. Social enterprise, she believes, aligns with multiple development goals and provides a platform to foster job creation and economic growth.
Mommoh emphasised that by televising the support and grants for participating businesses, the show will inspire viewers to embark on their own entrepreneurial journeys, ultimately contributing to reducing unemployment rates in Nigeria. “Fund It Forward” promises to be a catalyst for positive change in the Nigerian business landscape.
