National Agency for the Control of AIDS (NACA) has empowered National Youth Service Corps (NYSC) members and selected interns with essential skills in creating impactful social media content for HIV/AIDS advocacy in the country.
Highlighting the importance of social media in communication, advocacy, and community engagement, director-general of NACA, Dr Temitope Ilori, emphasised NACA‘s commitment to utilising social media to amplify its message, disseminate vital information, and promote meaningful dialogue on HIV/AIDS-related issues.
The DG. who stated this at a one-day workshop in Abuja, noted the youth represent a generation that is intimately familiar with the language of social media, a language that holds the key to reaching and engaging large audience like never before.
Represented by Mrs Toyin Aderibigbe, head of public relations and protocol at NACA, said „In our increasingly digital world, social media has emerged as a powerful tool for communication, advocacy, and community engagement. Its reach knows no bounds, transcending geographical barriers and connecting us to individuals from diverse backgrounds.
“For us at NACA, utilising the power of social media is a necessity. Whether it‘s raising awareness about prevention methods, combating stigma and discrimination, or promoting access to testing and treatment services, social media provides us with a platform to make a tangible impact.“
At the end of the workshop, participants emerged as skilled content creators and volunteer advocates for NACA‘s initiatives.
The DG commended participants for their commitment to serving communities and their willingness to embrace new methods of engagement.
She expressed gratitude for their dedication to the fight against HIV/AIDS and urged them to seize the opportunity to make a difference.
The workshop signifies NACA‘s ongoing efforts to engage youth in the fight against HIV/AIDS and harness the power of social media for impactful advocacy.