NFF Partners With Vivacity Group On Innovation, Entrepreneurship, Youth Employment

The Nigeria Football Federation (NFF) has agreed to partner with the non-governmental organisation Vivacity Group on its Future of Work Initiative (NigeriaWorks 2030), aimed at driving innovation, entrepreneurship, and youth employment across various sectors, including the services and care economy, agriculture and agribusiness, creative and cultural industries, and the technology and digital economy.

Speaking during her visit to the NFF Secretariat on Tuesday, Founder and CEO of Vivacity Group, Oluwakemi Ann-Melody Areola, remarked that the vision and dedication of NFF President, Alhaji Ibrahim Musa Gusau (MON), have continued to elevate Nigerian football on the global stage.

“Through your stewardship, the NFF has not only strengthened Nigeria’s international image but also nurtured homegrown talent and expanded opportunities for young people across the nation. The unifying power of football, championed by your leadership, continues to drive national pride, foster social cohesion, and inspire youth engagement, while simultaneously opening pathways for innovation, entrepreneurship, and economic growth.

“The Future of Work Initiative (NigeriaWorks 2030) aims to equip Nigeria’s workforce—including youth, professionals, and entrepreneurs—with the skills, opportunities, and global competitiveness required to thrive in the 21st-century economy.”

In response, Gusau commended the initiative, reiterating that his administration will continue to encourage meaningful and positive efforts that enhance opportunities for the youth, engage professionals and groups productively, and foster social cohesion while creating value.

NFF General Secretary, Dr Mohammed Sanusi (MON), also recommended critical path measures that the group can adopt to swiftly achieve its goals and objectives.