The Bet9ja Foundation, the philanthropic arm of Nigeria’s leading sports betting company, is making remarkable strides in its mission to foster stronger and more resilient communities nationwide.
Since its official launch in July 2023, the foundation has successfully launched 206 projects across 33 states and the Federal Capital Territory, positively impacting over 65,000 Nigerians, particularly in the
South West, South South, and South East geopolitical zones.
As part of its “Bigger Space, Bigger Impact” campaign, the Foundation recently hosted media members at its newly inaugurated office in CashCraft Tower on Murtala Muhammed Road, Yaba, Lagos. This engagement provided an opportunity to showcase the new office space, offer partners firsthand insights into the facility, and share the Foundation’s vision for deeper community engagement and a broader impact.
During the media event, executive director Ada Cuomo highlighted the foundation’s unwavering commitment to implementing sustainable interventions in five key areas: education, healthcare, community infrastructure, sports development, and youth empowerment. She emphasised that the foundation aims to ensure every project delivers lasting value and is tailored to each community’s unique needs.
Since its inception, the Bet9ja Foundation has awarded 100 undergraduate scholarships to students from financially disadvantaged backgrounds attending public universities. Its healthcare initiatives include medical outreach programmes and donations of essential health equipment to underserved communities.
Additionally, the foundation disclosed that community infrastructure projects, such as solar-powered streetlights and water supply systems, have significantly improved safety and hygiene standards in many rural areas.
The foundation’s impact in the three geopolitical zones is particularly notable, with the South West benefiting from 110 projects, the South South from 28 projects, and the South East from 26 projects. These initiatives encompass free health missions, education drives, community renovations, and programmes focused on youth engagement. Across Nigeria, the foundation has also supported sports development by equipping teams like the Nigerian Para-Powerlifting squad and promoting grassroots tournaments. Looking ahead, the foundation aims to extend its reach across all 36 states within the following year.
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