Ayomide Samuel, an OND holder and entrepreneur, is a talented hairstylist and braided wig maker who has turned her passion for beauty into a thriving business
How She Started :
Ayomide’s journey into the hair industry began in 2020, when she learned how to braid from a professional. With determination and hard work, she built a loyal client base in her school, Yabatech, by offering free braiding services to gain trust and referrals. By 2022, Ayomide had a breakthrough idea – creating braided wigs that protect natural hair from damage caused by frequent braiding. This innovative concept led to the birth of Mide_braided_wigs.
Profitability
Ayomide stated that, Mide_braided_wigs has become a lucrative business, catering to individuals who value quality and uniqueness. Ayomide’s products are in high demand, not only locally but also internationally. She ships braided wigs in large quantities to customers worldwide, adapting to the evolving needs of her clients by creating new and exciting styles.
Challenges
According to ayomide, she said in this hair making business,they’re not too unbearable for a professional like her because there’s no problem that doesn’t find it’s solution including misconceptions between her and some customers, particularly those from abroad. To overcome this, she carefully pays attention to details, repeats customer preferences, and confirms them to ensure accurate results. Ayomide also added that,Shipping is another challenge, but her professionalism and problem-solving skills help her navigate these issues.
What inspired her
She stated that, she was inspired when she realized the damage caused by frequent braiding and had a breakthrough idea – creating braided wigs that protect natural hair from damage. This innovative concept led to the birth of her brand.
“Mide_braided_wigs,” offering stylish and protective solutions for hair enthusiasts. With a focus on quality, variety, and customer satisfaction, Ayomide’s brand has become a go-to destination for those seeking beautiful, braided wigs.
Advice to Upcoming Entrepreneurs
Ayomide offers valuable advice for those looking to start their own business to start with a passion and be willing to learn and adapt, prioritize customer satisfaction, hard work and determination, you can build a successful business that meets the needs of your customers.


