Good Mama Detergent, a leading brand under Eko Supreme Resources Nigeria Limited, has introduced its innovative “Naija Queen” Open Market Fashion Show campaign nationwide. This initiative aims to celebrate and reward its loyal customers with cash prizes totaling over N10 million.
The campaign debuted at Igando market in Lagos on July 8th and will extend to prominent markets including Oke-Arin, Sabo Ikorodu, Trade fair, Mushin, Ikotun, Baboko Market in Ilorin, Bodija, Agebeni Market in Ibadan, and Sagamu Market in Ogun State.
Brand manager for Good Mama Detergent, Ramat Haruna, expressed the brand’s dedication to honouring Nigerian women, stating,”The Good Mama ‘Naija Queen’ Open Market Fashion Show is our way of connecting with our esteemed customers, who are primarily women retailers, wholesalers, and distributors. We believe that strength comes from within every Nigerian woman. This event allows us to appreciate them, create a fun and engaging atmosphere, showcase our enhanced product, and reward loyalty while attracting new customers.
We want to demonstrate that with Good Mama, you can achieve powerful cleaning at an affordable price, without compromising on quality or your dreams,” she said.
Hosted by popular influencer Folagade Banks, also known as Mama Deola, these events are transforming ordinary marketplaces into vibrant showcases of fashion and functionality.
The show features contests such as Best Dressed, Best Head-tie Style, and the coveted Slay Mama and Slay Queen titles. The event celebrates Nigerian fashion and highlights Good Mama’s improved formula, featuring long-lasting fragrance, gentle care for hands, active foaming power, and superior colour protection
