In an innovative collaboration, Atsur has joined forces with the Nigerian National Gallery of Art (NGA) to create a digital archive of 3,000 masterpieces, significantly enhancing worldwide access to Nigeria’s rich artistic heritage.
In a press statement signed by its management, Atsur announced that it aims to modernise the management and accessibility of the NGA’s extensive collection.
According to the statement, the blockchain-based art technology startup plans to implement a comprehensive system for cataloguing and managing the gallery’s assets, improving the accuracy of tracking, organising, and retrieving digital artworks.
“This initiative is designed to enable researchers, educators, and the public to easily connect with and appreciate the diverse artworks housed within the gallery.
“Additionally, Atsur plans to set up a secure Application Programming Interface (API) to grant international audiences access to select artworks, thereby boosting the global profile of Nigerian art and culture.
“The partnership will also include focused media campaigns and events aimed at showcasing Nigeria’s artistic achievements internationally,” Atsur stated.
In the statement, Atsur’s chief executive officer, Adaobi Orajiaku, expressed her excitement about the collaboration: “We are privileged to partner with the Nigerian National Gallery of Art to share Nigeria’s artistic treasures with a global audience.
“This collaboration exemplifies our dedication to utilising technology for cultural preservation and increased accessibility.”
Also, NGA’s Director-General, Ahmed Sodangi, emphasised the significance of this initiative, stating, “This represents a major advancement in modernising our collection management and broadening the reach of Nigerian art.
“We are eager to explore the opportunities this partnership will provide for artists, researchers, and art lovers around the world.”
The partnership is scheduled to last two years with the possibility of renewal. It is a commitment to enhancing Nigeria’s artistic outreach over the long term.