Opay financial services has continued to drive financial inclusion amongst SMEs and consumers within the wider spectrum to deepen market penetration amongst the small and medium sized enterprises by changing the dynamics of market transactions with seamless cashless payments to promote financial inclusion for the non- digital populace.
The idea was aimed at helping Nigerian business owners to increase scalability amid economic turmoil to improve business interaction For many small-scale businesses.
Obviously, the OPay app has become a necessity because it allows them to increase the scalability and growth of their business despite the tailwinds in the economy.
OPay delivers a new level of ease, efficiency, security and control over aspects of the payment process that weren’t available to merchants or customers through the traditional payment methods, nor is it available on many other online payment infrastructures.
Today, the financial technology platform has created a system that allows merchants to receive and make fast payments online. This puts them in a strong position to track expenses and income in real time and make quicker business decisions, which ultimately allows them to increase scalability.
Commenting on the impact of OPay App on businesses, Tony Boniface, who runs a small engineering consulting firm in Akure credits OPay for allowing his company to significantly shorten the payment cycle.
He said the overall payment process has been simplified and streamlined by leveraging the OPay digital framework which has enhanced our customer experience and attracted more businesses,” Boniface said.
Boniface added that the improved liquidity made possible by the enhanced payment efficiency brought about by OPay has made it possible for him to scale up and even double his staff strength over the last couple of months.
In the same vein, payment used to be a major challenge for Mrs Jemila Owolabi, a textile merchant at the famous Balogun market. She recalled how a major business deal was delayed for weeks due to payment issues, which affected her margin.
She said that it was at that point that someone introduced her to OPay,” I was reluctant at the beginning because I thought they would have issues too. But when I did my first OPay transaction it was super fast. Since then I have been a raving fan of the platform.
“OPay has become my first choice for fast and easy payment. And in this business speed is of the essence, because it means you can buy more and sell more within a given time frame,” she said.
Mrs. Owolabi recalls how she has brought a number of her colleagues and clients to OPay. Everyone wants a reliable and decent bank, so it was easy to refer people to join OPay.
The good thing about being able to scale is the job creation opportunities that come with it. As more Nigerian merchants continue to embrace OPay for their payment needs, there is a chance that the country will begin to see a drop in its unemployment figure.
