SATH Soccer Tournament Earns Industry Praise for Business Engagement Through Sport

The SATH Soccer Tournament returned for its second edition today, reinforcing its place as one of Nigeria’s emerging industry-wide platforms focused on wellness, workplace culture, and cross-sector engagement.

Organized by Signal Alliance Technology Holding (SATH), the tournament brought together professionals from a diverse range of organizations for a day of competitive football in a format designed to encourage connection beyond the office.

This year’s tournament, held at Pistis Turf Football Field, Lekki, featured teams from:
UBA Africa, Samsung Nigeria, KPMG, PwC, TD Africa, Arravo, SeamlessHR, Vesicash, Curacel, Pal Pensions, Manifold Computers, SA Consulting, CloudSA Africa, Medismarts Limited, Codeware, Dochase, and 3rd Retail Africa.

From its opening procession, the energy across the venue remained high, with teams participating in a 5-a-side knockout format that emphasizes teamwork, agility, speed, and collaboration. The event kicked off with a coordinated opening team procession, aerobics, and a spirited performance by the SATH Cheerleading Team, setting the tone for a full day of competition and camaraderie.

“The SATH Soccer Tournament is built on the belief that people-first experiences are essential to workplace culture,” said Abayomi Adebanjo, Chief Human Resources Officer at SATH. “This is not just about who wins, it’s about how we build community, trust, and shared momentum across organizations.”

“Initiatives like the SATH Soccer Tournament demonstrate how sport can reinforce a culture of inclusion, wellness, and connection within and across companies,” said Fridel Makun, Head of Marketing, TD Africa. “It’s refreshing to engage with peers outside of a formal setting.”

Also at the tournament today is Flour Mills of Nigeria, engaging attendees with product sampling and serving refreshments to players and guests. Their activation aligns with the tournament’s focus on wellness and contributes to the vibrant atmosphere being built across the venue.

The tournament will conclude with a trophy presentation for Best Team, Best Goalkeeper, Highest Goal Scorer, and Most Valuable Player, celebrating performance, collaboration, and team spirit on the field.

With participation expanding and engagement deepening, the SATH Soccer Tournament is earning a fast reputation as a cross-industry platform where sports, people engagement, and strategic business goals intersect.

Organizations interested in joining the 2026 edition of the tournament can register their interest here.

Signal Alliance Technology Holding is a leading technology group in Africa with operations in Nigeria, other parts of Africa, and the Middle East. Its subsidiaries offer services spanning technology consulting, cloud technology, business applications, cybersecurity, software development, and Infrastructure and service management. Its venture arm has incubated or seeded companies in diverse technology and non-technology verticals, including retail, finance, advertising, renewable energy, cybersecurity, agriculture, and wellness. The company was founded in 1996 as Signal Alliance and transitioned to Signal Alliance Technology Holding (SATH) in 2021.