• Hausa Edition
  • Podcast
  • Conferences
  • LeVogue Magazine
  • Business News
  • Print Advert Rates
  • Online Advert Rates
  • Contact Us
Monday, June 30, 2025
Leadership Newspapers
Read in Hausa
  • Home
  • News
  • Politics
  • Business
  • Sport
  • Health
  • Entertainment
  • Opinion
    • Editorial
  • Columns
  • Football
  • Others
    • LeVogue Magazine
    • Conferences
    • National Economy
  • Contact Us
No Result
View All Result
  • Home
  • News
  • Politics
  • Business
  • Sport
  • Health
  • Entertainment
  • Opinion
    • Editorial
  • Columns
  • Football
  • Others
    • LeVogue Magazine
    • Conferences
    • National Economy
  • Contact Us
No Result
View All Result
Leadership Newspapers
No Result
View All Result

TomTom Partners TRACE Naija For Nationwide Campus Tour

by Zaka Khaliq
2 years ago
in Entertainment
Share on WhatsAppShare on FacebookShare on XTelegram

 

Advertisement

Nigeria’s favourite menthol brand, TomTom, has announced a partnership agreement with TRACE Naija on its nationwide campus tour initiative, popularly known as ‘Trace in the City’.

TomTom is made by Cadbury Nigeria Plc, which is a subsidiary of Mondelez International.

The collaboration was part of the brand’s wider commitment to discover, nurture and showcase hidden music creatives, as it identifies with their passions and seeks to connect with them directly across the country.

This partnership comes after the recent launch of Breathe Academy – a novel online learning platform for music enthusiasts interested in the music business. Already, more than 2,000 have signed up to TomTom’s Breathe Academy.

RELATED

Okunbo Foundation Expands Artistic Opportunity In Nigeria

Okunbo Foundation Expands Artistic Opportunity In Nigeria

6 hours ago
Monarch Commends Globacom On Ojude Oba Festival

Ojude Oba: Brands, Celebs Find New Spotlight

14 hours ago

Through this partnership with TRACE Naija, a prominent name in the music and entertainment industry, renowned for consistently providing quality entertainment, the brand will connect directly with thousands of creatives across the country.

Speaking on the partnership, Category Lead (Gum and Candy), Cadbury West Africa, Morolake Emokpaire, noted that, “this partnership is both timely and critical, as we push to discover, nurture and showcase music talents. We are passionate about providing the platform, knowledge, connections, and support for young music creatives to thrive.

“This is essentially what informed our decision to develop the Breathe Academy and establish this partnership with TRACE Naija. The campus tour (Trace in the City) is another major step in strengthening that commitment. We have made adequate plans to ensure engagement across the different campuses is top-notch.”

Each of the universities selected for the tour represents a unique hub of culture, creativity, and talent. With meticulous design and curation, TomTom has shaped its brand to purposefully engage with and cultivate the next generation of music superstars within these dynamic communities.

This year’s campus tour is scheduled to run from October 10 to 31, 2023, and would hold in seven campuses across the country, including University of Lagos, University of Ibadan, University of Port Harcourt, University of Calabar, University of Uyo, University of Abuja and University of Jos.


We’ve got the edge. Get real-time reports, breaking scoops, and exclusive angles delivered straight to your phone. Don’t settle for stale news. Join LEADERSHIP NEWS on WhatsApp for 24/7 updates →

Join Our WhatsApp Channel

BREAKING NEWS: Nigerians can now earn US Dollars from the comfort of their homes with Ultra-Premium domains, acquire them for as low as $1700 and profit as much as $25,000. Click here to learn how you can earn US Dollars consistently.


SendShareTweetShare
Previous Post

Zulum, Gubana, Lawmakers, Others Present As Ex-Senate President Lawan Buries Mother In Yobe

Next Post

Imo Election ‘ll Be Free, Fair, Credible, Gov Uzodimma Assures Electorate

Zaka Khaliq

Zaka Khaliq

You May Like

Okunbo Foundation Expands Artistic Opportunity In Nigeria
Entertainment

Okunbo Foundation Expands Artistic Opportunity In Nigeria

2025/06/29
Monarch Commends Globacom On Ojude Oba Festival
Entertainment

Ojude Oba: Brands, Celebs Find New Spotlight

2025/06/29
Mádé Kuti Drops New Single ‘Wait And See’
Entertainment

Mádé Kuti Drops New Single ‘Wait And See’

2025/06/29
I Was Homeless, Slept In My Car For Months After I left Banky W’s Record Label – Skales
Entertainment

I Haven’t Seen My Daughter In A While – Skales

2025/06/29
What Inspired Me To Go Into Music – Only1Bennie
Entertainment

What Inspired Me To Go Into Music – Only1Bennie

2025/06/29
Nollywood Filmmaker, Kayode Peters, Dies In Canada
Entertainment

Nollywood Filmmaker, Kayode Peters, Dies In Canada

2025/06/28
Leadership Conference advertisement

LATEST

June 12: Dangiwa Umar Reacts To National Honour By Tinubu, Reveals 38 Other ‘Unsung Heroes’

Meet Top 20 Nigerian Techies Driving Innovations In 2025

Kalu Seeks Debt Cancellation To Ease Africa’s Burden

Aviation Ministry Worker Convicted Over Employment Fraud

Police Arrest Arrowhead Of Child Theft Syndicate, Rescue 12 Minors 

Abakaliki FC In Minor Road Accident After Federation Cup Defeat

CWC: PSG Thrash Lionel Messi’s Inter Miami 4-0, Advance To Quarterfinals

Soldiers Kill Terrorist Kingpin Mai Dada, Recover Weapons

Abducted Benue Links Bus Passengers Regain Freedom After 1 Week In Captivity

Okunbo Foundation Expands Artistic Opportunity In Nigeria

© 2025 Leadership Media Group - All Rights Reserved.

No Result
View All Result
  • Home
  • News
  • Politics
  • Business
  • Sport
  • Health
  • Entertainment
  • Opinion
    • Editorial
  • Columns
  • Football
  • Others
    • LeVogue Magazine
    • Conferences
    • National Economy
  • Contact Us

© 2025 Leadership Media Group - All Rights Reserved.