Why Nigeria Should Embrace Cross-Border Digital Commerce – Expert

A digital Nigerian expert has called for greater adoption of cross-border digital commerce in Nigeria.

This was as he advocated for Nigerians businesses to widen consumer access to international digital services and create opportunities for local businesses.

A statement sighted by Leadership and signed by Nicholas Nome, noted that the cross-border digital commerce enables consumers to access products and services from businesses operating in other countries through online platforms.

He noted that it covers transactions involving digital subscriptions, entertainment, gaming, software and other online services.

The said: “The growing use of digital platforms has increased demand for payment channels that allow consumers to transact across geographical boundaries.

“For Nigerian consumers, such services could provide access to international digital products and subscriptions, while creating opportunities for local technology businesses to participate in the global digital economy.
“Digital prepaid instruments, including gift cards, have become one of the channels through which consumers pay for services on supported international platforms.

“However, the market requires stronger attention to pricing transparency, fraud prevention, transaction disputes and clear redemption conditions to protect consumers.

“The development comes as Nigerian digital services companies explore business opportunities beyond conventional utility payments such as airtime recharge, data subscriptions, electricity bills and cable television subscriptions.“