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‘Foldable Phone Market To Surpass 100m Devices In Few Years’

LEADERSHIP News by LEADERSHIP News
3 years ago
in Business
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With millions of people now using foldable smartphones, the president and head of Mobile eXperience Business at Samsung Electronics, TM Roh, has predicted that in a few years to come, the market would surpass 100 million devices.

This is even as he disclosed that Samsung Electronics Co., Ltd. has launched its fifth generation of Galaxy foldables: Galaxy Z Flip5 and Galaxy Z Fold5, in the Nigerian market.

Roh, at the Galaxy Unpacked event, said Samsung is revolutionising the mobile industry with foldables by setting the standard and continually refining the experience.

“Every day, more people choose our foldables because they offer an experience people want that they can’t get on any other device. Galaxy Z Flip5 and Galaxy Z Fold5 are the latest devices that prove our commitment to meeting the needs of our customers through innovative technology,” Roh averred.

The new Flex Hinge makes the foldable experience possible, while offering an aesthetically balanced and solid design, the president stated, adding that, “These remarkable foldable devices unlock extraordinary camera capabilities such as FlexCam to take photos from creative angles. With strong performance and an optimised battery powered by the latest processor, the Samsung Galaxy Z series transforms what is possible with a smartphone- open or closed.”

Roh posited that, Samsung’s heritage of innovation and dedication to the foldables category has created incredibly versatile devices available, adding that, “With a strong belief in the potential of the foldable format, paired with world-class R&D and manufacturing capabilities, Samsung has consistently refined and optimised the Galaxy Z series lineup. From content creation on Galaxy Z Flip5’s new Flex Window to seamless multitasking on Galaxy Z Fold5, this series of Galaxy foldables meets and exceeds the distinctive needs of today’s users. Furthermore, both Galaxy Z Flip5 and Galaxy Z Fold5 are carefully designed to meet durability expectations.

“The main screen is equipped with a shock dispersion layer and a redesigned back for a more solid display, Along with IPX8 support, Armor Aluminium frames, and Corning® Gorilla® Glass Victus®2 applied to both the Flex Window and back cover, Galaxy Z Flip5 and Galaxy Z Fold5 provide the protection consumers expect, enhanced further by Flex Hinge. This new integrated hinge module features a dual rail structure, diffusing external impacts.”

Meanwhile, Samsung has continued to demonstrate progress toward the company’s environmental vision and accelerate actions that help achieve its goals, including reaching net zero carbon emissions by the end of 2030 for the Device eXperience Division.

The Galaxy Z Flip5 and Fold5 feature a wider variety of recycled materials than their previous generations, including pre-consumer recycled glass and aluminium and post-consumer recycled plastics, sourced from discarded fishing nets, water barrels and PET bottles. Even the paper used for their packaging box is made using 100 percent recycled material. These innovations have also been purposefully designed for optimised longevity. Each device comes with five years of security updates and four generations of OS upgrades, helping to extend the product lifecycle.

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The Galaxy Z Flip5 and Galaxy Z Fold5 will be available for pre-order in select markets from July 26th – August 10th, with general availability starting August 11th.

 

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