Experts To Deliberate On AI, Future of Marketing Communications 

Marketing Communications firm, Verdant Zeal Group Ltd has announced plans to host the 2023 Innovation Round Table tagged ‘Artificial Intelligence and the Future of Marketing Communications’

The virtual event, which is scheduled to hold on Thursday, August 17th, 2023, will explore the opportunities and challenges of using AI in marketing communication and how technology can be leveraged to drive growth, innovation, and positive change.

With its keynote address to be delivered by the founder of Media Fuse, Mr. Emeka Okeke, discussions will be moderated by the managing director of AT3 resources, Mrs. Tosin Adefeko.

Joining Emeka Okeke as panel discussants will be Mr. Wale Ekundayo, who is the founder of Cerebre Media Africa and Ms. Damilola Oluwatunmise, the founder of Code School Africa.

The stakeholders stressed that the event is designed to bring both public and private interest owners together to deliberate on issues affecting the nation’s economics and development with a view to charting agendas towards moving it forward.

According to stakeholders, the 2023 Innovation Round Table will serve as a build-up to this year’s edition of Verdant Zeal Innovention Series scheduled for October, 27th 2023 with the theme, “The Future of Africa’s Creative Industry in the Era of Artificial Intelligence”.

Speaking on the development, the chief operating officer, Verdant Zeal Group Ltd, Mr. Dipo Adesida noted that,” the Innovention Series is a Corporate Social Responsibility initiative of the Verdant Zeal Group initiated in the year 2012 and seeks to examine the development of Africa, discuss the Nigerian project as well as pinpoint opportunities for development and growth within the continent.”

This year’s theme, he added, “will focus on exploring the use of artificial intelligence to transform the field of marketing communication. AI is a rapidly advancing technology that has the potential to revolutionise the way businesses and organisations engage with their customers.”