Rex Insurance has launched its new digital platforms designed to revolutionise the way motor insurance is accessed and purchased while hoping to capture some of the uninsured 9 million motorists in the country.
This strategic initiative marks a significant step toward enhancing customer experience and expanding market reach.
The newly launched digital platforms, comprising an E-portal and website, allows customers to purchase all Rex Insurance motor insurance policies with ease and transparency. These platforms, the insurer said, have been optimised for speed, simplicity, and security, enabling real-time policy issuance, digital payments, and instant policy document delivery.
Responding to this development, the managing director & chief executive, Rex Insurance Limited.Ebelechukwu B. Nwachukwu, while speaking on this development, reaffirmed the company’s focus on customer satisfaction and regulatory adherence.
“To further our mission of protecting individuals and their assets, “Rex Insurance is simplifying the process for vehicle owners to obtain this mandatory policy, ensuring they meet all legal obligations,” she stated.
To Nwachukwu, “the motor insurance products available for purchase digitally include Third Party Motor (private and commercial); Third Party Fire & Theft (private and commercial); Motor Comprehensive (private and commercial); Royal Auto Bronze; Royal Auto Silver; and Motor Trade. And within minutes, payment is completed, and your insurance certificate is sent to you via email”.
In this era dominated by digital technology, she said, convenience and accessibility are crucial, noting that, by establishing digital channels for selling the firm’s motor insurance products, ‘we are not only giving customers more options and flexibility but also empowering our sales team to better meet the needs of their clients.’
Some key features of the digital platforms she listed include: seamless onboarding for individual and corporate customers, 24/7 policy issuance and instant renewal options, Integrated payment gateways for quick and secure transactions.
Speaking on this initiative, chief Digital Information officer, Rex Insurance, Adeyinka Aderombi, said, the future of insurance sales is digital, where customers expect seamless, intuitive, and instant purchasing experiences. “Our website is more than a sales channel—it’s a smart, data-powered engine that simplifies complex decisions, helping customers find the right coverage in minutes. It’s the new frontline of customer engagement,” he pointed out.
Adeyinka further added that “by integrating real-time underwriting and instant policy issuance, we’re turning what used to take days into a matter of clicks and every digital transaction on our platform is built with robust safeguards, ensuring customer data is protected at every step.”
