• Hausa Edition
  • Podcast
  • Conferences
  • LeVogue Magazine
  • Business News
  • Print Advert Rates
  • Online Advert Rates
  • Contact Us
Monday, July 7, 2025
Leadership Newspapers
Read in Hausa
  • Home
  • News
  • Politics
  • Business
  • Sport
  • Health
  • Entertainment
  • Opinion
    • Editorial
  • Columns
  • Football
  • Others
    • LeVogue Magazine
    • Conferences
    • National Economy
  • Contact Us
No Result
View All Result
  • Home
  • News
  • Politics
  • Business
  • Sport
  • Health
  • Entertainment
  • Opinion
    • Editorial
  • Columns
  • Football
  • Others
    • LeVogue Magazine
    • Conferences
    • National Economy
  • Contact Us
No Result
View All Result
Leadership Newspapers
No Result
View All Result

Chain Reactions Africa Wins Nigeria’s Most Celebrated PR Firm

by Olushola Bello
3 weeks ago
in News
nigeria
Share on WhatsAppShare on FacebookShare on XTelegram

Chain Reactions Africa has won the country’s most celebrated PR firm at the SABRE Awards.

Advertisement

The award held in Mombasa, Kenya has the firm won four coveted trophies from a fiercely competitive pool of over 500 entries, solidifying its position as a creative force and strategic powerhouse in the African communications landscape. At the heart of Chain Reactions’ triumph was its Diamond SABRE win for Company of the Year (Dufil Prima Foods/Indomie), a resounding nod to its impactful storytelling through the Indomie Heroes Awards, a CSR campaign that honours young Nigerian heroes and reaffirms the brand’s deep social conscience.

Also among the winning campaigns was #OdourPandemic for NIVEA, the globally renowned skincare brand produced by Beiersdorf, which picked up two trophies – Superior Achievement in Research and Planning and Best in the Healthcare Categories.

This campaign seamlessly fused an insight-led strategy with hygiene education, leading to the development of the 25ml SABI roll-on and engaging over 195,000 students across Lagos, Port Harcourt, and Abuja. By turning students into Cause Champions, the initiative delivered real societal impact; with educators reporting marked improvements in hygiene practices.

In the Public Sector/Government category, Chain Reactions was awarded for its campaign for the Federal Ministry of Art, Culture, and Creative Economy (FMACCE) titled ‘Striking Gold’, a strategic initiative to amplify the ministry’s milestones, build visibility, and shape public perception.

RELATED

PPDC Launches $7,500 Grant For Procurement Monitoring

PPDC Launches $7,500 Grant For Procurement Monitoring

19 minutes ago
Enugu Air Commences Operation

Enugu Air Commences Operation

31 minutes ago

Managing director and chief strategist at Chain Reactions Africa, Israel Opayemi said, “these wins reflect the power of ideas that move people and the impact of purpose-driven storytelling. We are incredibly proud to lead the charge for Nigerian PR on the global stage.”

He added that “the SABRE Awards (Superior Achievement in Branding, Reputation & Engagement) are the gold standard of excellence in PR, recognising campaigns that deliver strategy, creativity, and measurable impact.”

Chain Reactions Africa made history in 2024 by sweeping seven SABRE trophies, the most ever won by a Nigerian firm in a single year and their 2025 performance confirms they are not just a top contender, but a consistent trailblazer for the industry.


We’ve got the edge. Get real-time reports, breaking scoops, and exclusive angles delivered straight to your phone. Don’t settle for stale news. Join LEADERSHIP NEWS on WhatsApp for 24/7 updates →

Join Our WhatsApp Channel

BREAKING NEWS: Nigerians can now earn US Dollars from the comfort of their homes with Ultra-Premium domains, acquire them for as low as $1700 and profit as much as $25,000. Click here to learn how you can earn US Dollars consistently.


Tags: Public Relations
SendShareTweetShare
Previous Post

Airtel Nigeria Rallies Communities In 6 States For Plastic-free Future

Next Post

EdTech Initiative Reaches 2,000 Students In Osun With Hands-on Tech Training

Olushola Bello

Olushola Bello

You May Like

PPDC Launches $7,500 Grant For Procurement Monitoring
News

PPDC Launches $7,500 Grant For Procurement Monitoring

2025/07/07
Enugu Air Commences Operation
News

Enugu Air Commences Operation

2025/07/07
Iconic Open Varsity To Begin Spring Semester Exams Across 63 Centers In Nigeria, 15 Overseas
Education

Iconic Open Varsity To Begin Spring Semester Exams Across 63 Centers In Nigeria, 15 Overseas

2025/07/07
Lakurawa: Ohanaeze Ndigbo Charges Federal Gov’t To Crush New Terror Group 
News

Ohanaeze Ndigbo Questions ADC’s Moral Authority To Lead Nigeria

2025/07/07
Kwara NMA Rejects Reviewed Medical Allowances
Health

Kwara NMA Rejects Reviewed Medical Allowances

2025/07/07
tinubu
News

Fiscal Governance Lifeblood Of National Dev’t — Tinubu

2025/07/07
Leadership Conference advertisement

LATEST

PPDC Launches $7,500 Grant For Procurement Monitoring

Enugu Air Commences Operation

Police Arrest 8 Suspected Kidnappers, Cultists, Rescue 2 Victims

Osimhen Agrees Permanent Galatasaray Move

Iconic Open Varsity To Begin Spring Semester Exams Across 63 Centers In Nigeria, 15 Overseas

Ohanaeze Ndigbo Questions ADC’s Moral Authority To Lead Nigeria

Kwara NMA Rejects Reviewed Medical Allowances

Fiscal Governance Lifeblood Of National Dev’t — Tinubu

PICTORIAL: NAF Eliminates Several Terrorists, Destroys Logistics Base In Borno

ADC Website Crashes 3 Times In 48 Hours Over Membership Surge

© 2025 Leadership Media Group - All Rights Reserved.

No Result
View All Result
  • Home
  • News
  • Politics
  • Business
  • Sport
  • Health
  • Entertainment
  • Opinion
    • Editorial
  • Columns
  • Football
  • Others
    • LeVogue Magazine
    • Conferences
    • National Economy
  • Contact Us

© 2025 Leadership Media Group - All Rights Reserved.