In Abidjan, Francophone stakeholders gathered to commemorate the All Africa Music Awards (AFRIMA) at the Road to the 10th Edition Media and Stakeholders’ Parley held recently.
The Abidjan parley, the second stop in the global preparations for the landmark 10th edition, has conveyed an unmistakable message: the city is ready to host a future edition of Africa’s global music awards.
The event attracted strong participation from government officials, culture industry leaders, artistes, and media representatives, highlighting Abidjan’s ambition to become an epicentre of AFRIMA activities in Francophone Africa.
The deputy director general of the Ivorian Bureau of Copyright (BURIDA), Serge Akpatou, said, “AFRIMA adds real value to Africa’s creative ecosystem. It promotes our artistes, strengthens intellectual property awareness and connects us to the rest of the world. Abidjan has the capacity and the cultural depth to host a future edition, and we sincerely hope that opportunity will come.”
Meanwhile, the Representative of the Minister of Culture and Francophonie, Mr Hein Sie, has described AFRIMA as a powerful instrument of cultural diplomacy and economic growth.
He explained that AFRIMA is vital for the continent’s visibility as it celebrates
African excellence provides opportunities for creatives and reinforces the African identity.
“Cote d’Ivoire is proud of its artistes who have done us proud on a massive platform like AFRIMA, and we are ready to support initiatives that position our country as a creative force,” he said.
Leading the International Executive Committee of AFRIMA at the parley were Associate Producer Victoria Nkong and International Jury Member Messie Mboukou. They were joined by Ivorian winners of the 9th AFRIMA notably Didi B (Best African Lyricist/Rapper), Milo (Best Male African Inspirational Music), Morijah (Best Female African Inspirational Music), Team Paiya (Best African Duo, Group, or Band) as well as Axel Merryl (Best African Contemporary) from Republic of Benin, and DJ Moh Green (Best African DJ) from Algeria.
Launched in 2010 by the International Committee of AFRIMA, in partnership with the African Union, AFRIMA is Africa’s biggest and longest-running music awards platform, dedicated to celebrating, developing, and promoting African music for global competitiveness.
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