Some collections arrive with a presence, loud and proud of themselves, without following the norm. Instead, they shape visions and create their own standards. Geovante’s 2022 collection is one of those rare moments in fashion where culture, creativity, and imagination blend. Every piece stepped out of a dream where African stories were told.
A Ghanaian brand established in 2019, Geovante lets out a series of captivating clothing in this newly released collection line, making yet another statement to the African fashion scene: Geovante is not one to play it safe. It has been crafting a new kind of African fashion, one that is bold and rooted in meaning. At the centre of this movement is its Creative Director, Eshun George, whose love for fashion began at just his teenage years. With a pair of scissors, his mother’s Kente, and a sharp eye for shape, he fleshed out his design prowess. He saw the possibilities in every fabric. That early practice turned into a skill. And that skill grew into Geovante. Having been in business for barely three years, the brand has captivated multiple hearts with its fantastic designs.
Geovante seems to have earned industry recognition for shaping fabric into feeling, and feeling into the future. But is that really true? There’s only one way to find out. I’ll delve straight into the pieces in this collection to examine their qualities, industry relevance, creativity, and of course, the muse behind each attire.
The first piece in the collection is formal wear with a dramatic feel. It offers a structured and sharp cut with an unexpected drama of ruffled hems.
Choice of fabric
The Geovante design team clearly did their homework in crafting this piece. The combination of chiffon material for the top with the ever-radiant black satin fabric makes the outfit pop uniquely. First, the shirt has wavy patterns with.
Sleeve and Neckline
This design has long, fitted sleeves with crisp cuffs edged with black satin fabric. The cuffs make the top half sophisticated, adding to the overall elegance. The neckline has a bow that adds a touch of romance, turning the look from plain to standout. But the bow can feel a bit too much on people with fuller chests. A lighter fabric or a bow you can take off would make it easier to style in more ways.
Silhouette
The cut is daring yet balanced, a feature that has emerged as a hot topic within the African fashion industry. Geovante has shown its industry relevance by addressing this subject in its designs. The top neatly hugs the frame, and it meets the pants at just the right point. Then the clean, tailored trousers suddenly bloom into wide, ruffled hems. It’s unexpected and delightful.
Craftsmanship
The tailoring is precise. It infuses sharp seams, clean stitching, and an attention to proportion that can’t be missed. The stripes on the blouse are perfectly aligned, showing a strong command of construction. The idea of the bow brings the legal context to mind. there is no doubt that this was the idea behind that creativity. I’m beginning to wonder if perhaps Geovante’s lead designer studied law in school. That’s on a lighter note. But I do acknowledge the creativity that went into the design.
The shirt also has a dazzling effect, giving wearers a sense of sophistication. That’s an amazing concept that speaks to the functionality of the top. With that alone, it ceases to be a regular corporate outfit, but can also pass for a casual outing.
Retail Readiness
This look is bold, but it’s also practical enough to sit in the wardrobe of a confident city woman. It’s for the woman who wants more than simple, everyday outfits. The style is strong. You can wear it with heels, boots, or even switch things up with a leather belt. Still, there’s one thing to note. The flare is big, so getting the length just right might be tricky. That could make sizing hard for some shops.
Areas for Improvement
Although this piece is gorgeous, it is not impeccable. Certain areas need to be revisited to elevate the holistic look of the design. I’ll begin with the pan, for instance. The satin choice for trousers is not really hitting the mark. Satin may have outstanding qualities for dresses and tops, but it is not as suitable for trousers, given its silky but fragile surface that may not possess the capacity for the quality a pair of trousers demands. Also, the pleated detail at the edge of the trousers might not flatter every figure or height. On petite wearers, the flare could appear bulky or shorten the legs. A slightly smaller volume at the hem would keep the drama while widening the appeal.
As for the top, I think the bow’s attachment looks slightly bulky upon close inspection. Refining the finish there would enhance the polish. Also, the pant hems may benefit from reinforced structure to prevent sagging over time.
The next piece in the collection is a dress that feels like a tale from a different time, but with a present feel. Crafted with the highly durable and breathable cotton fabric, this piece features romantic sleeves, a corset lace-up, and a full skirt, bringing drama without losing grace.
Sleeve and Neckline
The outfit features a square neckline that shows the collarbone in a beautiful way and elevates the overall outfit’s appearance. It also aligns with the corset, giving a bold and sophisticated look. The sleeve adds a bit of drama to the overall outfit, making it stand out more. However, wearers with smaller shoulders might find the sleeve too voluminous. Adjusting the sleeves can make the outfit appeal to more people. Also, the neckline might need a little extra support to prevent it from falling off during movement.
Silhouette
The cinched waist and wide skirt create an hourglass shape that feels classic and empowering. The laced corset offers structure to the overall outfit, improving the overall structure. The full skirt flows perfectly while offering more control. However, the silhouette leans heavily into drama, limiting everyday wearability. Also, the corset might feel restrictive on fuller busts or midsections. The length may drown petite heights unless styled with heels.
Craftsmanship
One look at this stunning attire and only one thing crosses my mind: elegance at its peak. From craftsmanship to the idea that seems to emanate from a TV series on ‘Magnificent’, this design speaks creativity. The corset is executed with confidence. The stitching is clean, and the tie sits flat without bunching. The gathers at the sleeve and hem are full but not bulky. Even the pointed shoulders speak to power and the elegance of a confident woman. It’s unmistakable; power, sophistication, and compelling aura were the words in this brand’s mind when crafting this piece. And you’ll agree with me that it takes skill to make something so dramatic feel so clean.
Retail Readiness
This design makes an immediate impression. Just like bespoke pieces from renowned designers like Deola Sagoe, this attire feels like editorial fashion with wearable roots. Stylists and confident dressers would gravitate toward it for events or bold everyday style. The colour is neutral, while the silhouette keeps it memorable .
Areas for Improvement
However lovely a design is, there’s always room for improvement. I’ll begin with the overall façade of this piece. The inner structure of the bodice, for instance, could benefit from more reinforcement. Additionally, the lower skirt hem could use slight stiffening to prevent wrinkling at rest. Finally, the corset lace-up will require clear sizing notes to ensure wearers can find their fit.
The last piece in this collection is a well-tailored playsuit, curated with the dazzling zebra-like chiffon material. It features a cropped jacket and high-waisted shorts that give boardroom energy.
Sleeve and Neckline
The lapel neckline adds instant structure to this cropped jacket, giving it a V-neckline. It sharpens the look while giving it a classic anchor. The long sleeves balance the design, offering modesty and polish. The double-breasted detail feels fresh, adding to the overall elegance of the attire.
Silhouette
The outfit gives off a very astonishing silhouette. The jacket calls attention to the waist, making the wearer look taller. Likewise, the shorts elongate the wearer’s leg. This gives an overall balance to the outfit. It gives the wearer a confident but not too serious look.
Craftsmanship
The stripe alignment shows the brand’s design prowess. The buttons are well-anchored, with reinforced thread that keeps them stable. The fabric feels smooth and holds its shape. Likewise, the stitching across seams is both clean and consistent. Yet, the hem on the jacket’s base could use additional reinforcement to avoid curling with wear.
Retail Readiness
This is a dream for fashion-forward shoppers and young professionals looking to add an edge to their wardrobe. The neutral tone fabric and bold shape make it ideal for in-stock stores. However, the look may need to be shown with different body types in campaign photos to help buyers visualise fit.
Areas for Improvement
The very idea that this attire is simple and comfortable makes it easily desired by many. However, in its simplicity, functionality, comfort, and impact are vital. Yes, the shorts look comfortable, but the jacket, however, needs a bit of work to attain that goal. The neckline, for instance, could benefit from a slight narrowing to elongate the upper body. I mean, the front area feels tightened up, leaving no room for show of skin or feminine radiance.
If upcoming talents in the Ghanaian fashion industry, like Larry Jay can keep up with standard, Geovante certainly can. All the brand needs is to keep its head in the game and sew to the taste of its audiences.
Generally, I have gained a new perspective on design by merely reviewing Geovante’s 2022 collection of wear. In Geovante’s world, African women do not have to shrink or soften; they shine. And this collection proves to empower women to further shine bright, while channelling creative and innovative wear in Ghana’s fashion space. From the fabric to the structured tailoring, every choice feels intentional. Every line and pleats say African fashion can dream just as loudly as it remembers. Even the smallest details feel like part of a bigger idea. The craftsmanship is sharp and deeply tied to home.
Surely, Geovante’s 2022 collection is a delicate balance between heritage and innovation.
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