Mouka Partners NSP, NAOMT On World Sleep Day 2025

Mouka has joined the World Sleep Society and thousands of sleep health professionals while advocating the importance of prioritising sleep health.

This year, the company partnered the industry’s key opinion leaders, the Nigeria Society of Physiotherapy (NSP), and the National Association of Orthopaedic and Manual Therapists (NAOMT), to sensitise Nigerians on the pivotal role of sleep in well-being in line with the 2025 theme: ‘Make Sleep A Priority.’

According to the World Sleep Society, scientific evidence proves good sleep promotes wellness and resilience, while poor sleep negatively impacts almost all aspects of the body and mind. Sleep is as important as nutrition and exercise, and is a critical pillar of health.

Speaking on the theme and how it relates to the company’s mission, Mouka’s managing director, Femi Fapohunda, said: “We have been adding comfort to life since 1959, not only through our top-quality products but also by providing sleep education to our consumers.

“Our quest to safeguard their well-being is at the core of everything we do. This is why we commemorate World Sleep Day annually and invest in CSR programs, marketing campaigns and other initiatives to ensure that Nigerians imbibe the right sleep culture.”

The presidents of the medical associations NSP and NAOMT, which have both exclusively endorsed Mouka as the brand that provides world-class, ergonomically compliant products, also shared their thoughts on the 2025 theme.

National president of the Nigeria Society of Physiotherapy (NSP), Dr. Felix Odusanya said, despite its importance, many individuals neglect sleep, prioritising work, social media, and other activities over a good night’s rest, adding that, “neglecting sleep can have severe consequences on overall health and well-being.  It is worthy to note that good quality sleep requires good, comfortable, and conducive sleep surfaces and materials like those made by Mouka. “

President of NAOMT, Professor Ojoawo Adesola Ojo and a Professor of Musculoskeletal Physiotherapy and Anthropometry OAU Ile-Ife, gave his submissions on the theme. “Making sleep a priority involves self-discipline. It can improve productivity and, ultimately, the quality of life. Good sleep is important for better memory and performance, healthy weight management, lowered risk of heart disease, emotional stability and stronger immunity,” he stressed.

In celebration of this year’s World Sleep Day, Mouka conducted physical sensitisation sessions at selected organisations in partnership with the Nigeria Society of Physiotherapy (NSP) and the National Association of Manual Therapists (NAOMT). Educational content was also deployed in print and digital platforms to reach a wider audience.

Shedding more light on the World Sleep Day plans at Mouka, Senior Brand and Innovation manager, Yemisi Obadina also noted that, ‘as the market leader, we are aware that the onus lies on us to educate our consumers on the importance of quality sleep to the physical and mental wellbeing.’