N400m Up For Grabs As PalmPay Unveils World Travel Carnival

PalmPay has launched a N400 million festive rewards campaign, offering users cash prizes and all-expense-paid international travel for carrying out everyday transactions on its app.

The campaign, which runs from December 17, 2025, to January 8, 2026, is designed to reward routine banking activities with premium experiences. It also coincides with PalmPay’s annual Purple December brand initiative, which highlights the company’s year-end customer and community engagements.

At the heart of the promotion is the PalmPay World Travel Carnival, an interactive card-collection experience that allows users to earn digital city cards by completing eligible transactions on the app. Participants are required to collect five city cards—London, New York, Dubai, Sydney and Cape Town—which can be combined into a single World Card to unlock a share of the cash prize pool.

According to the company, users who create multiple World Cards will earn a larger share of the rewards, while excess cards can be swapped with friends and other PalmPay users to complete additional sets.

The campaign also features free global travel rewards which are beyond cash prizes. In each round, the top two users with the highest number of eligible transactions of N100 and above, and who have at least one World Card, will win an all-expense-paid international trip.

Also, the travel package covers visa processing, return international airfare, five-day hotel accommodation, meals, airport transfers, local transportation for scheduled tours and selected tourist attractions.

Similarly, winners will emerge through a transparent leaderboard system, with prizes credited automatically at the end of each round on December 25, December 31 and January 8.

To participate, users are required to complete tasks such as airtime purchases, data subscriptions, transfers and other specified transactions on the PalmPay app to earn city cards. They can then swap cards with friends, combine them into World Cards to earn cash rewards and increase their transaction volume to climb the leaderboard for a chance to win the global travel prize.

PalmPay noted that, strict measures have been put in place to ensure fairness, warning that cheating, use of bots, fake accounts or any form of manipulation would attract disqualification or account suspension.

The company added that the free travel prize is limited to one per user throughout the campaign.
Speaking on the initiative, PalmPay’s head of Marketing and Communication, Femi Hanson, said the campaign reflects the company’s commitment to delivering value beyond conventional banking.

“This festive rewards campaign is about turning everyday banking into meaningful value for our users. With the World Travel Carnival as the headline activation, we are reinforcing PalmPay’s promise of being the smarter way to bank, where smart financial decisions unlock bigger opportunities,” Hanson said.