UEFA has threatened to boycott future FIFA competitions, including the World Cup, if world football’s governing body proceeds with plans to open its flagship tournaments to private investment.
In a strongly worded statement issued on Thursday, European football’s governing body said none of its member associations would take part in FIFA competitions while the proposal remained under consideration.
“No UEFA national teams will participate in any FIFA competition for so long as these proposals remain alive, unless this proposal has been abandoned in its entirety and binding assurances have been given that FIFA will never again open its governance or competitions to private ownership,” UEFA said.
Declaring that “the World Cup is not for sale”, UEFA argued that football’s showpiece tournament should never be treated as a commercial asset for investors.
“The World Cup cannot be treated as an investment product. No part of it should ever be surrendered to private investors,” the statement added.
The warning follows FIFA’s announcement on Tuesday of plans to establish a commercial subsidiary, FIFA Forward Enterprise (FFE), to manage the commercial rights of its flagship competitions, including the FIFA World Cup and FIFA Club World Cup.
Under the proposal, private investors would be allowed to acquire minority stakes in the new company. FIFA hopes to raise up to $4.2 billion, valuing the venture at $20 billion.
If approved, the initiative would provide each of FIFA’s 211 member associations with a one-off payment of $20 million in early 2027 and increase development funding for the 2027-2030 cycle from $8 million to $20 million per association.
FIFA President Gianni Infantino has defended the proposal, describing it as a “golden opportunity to turbocharge the development of the game globally”.
However, the plan has triggered growing opposition across world football.
In addition to UEFA, several leading European football federations and European Union officials have voiced concerns that the proposal represents a further commercialisation of the sport and could create conflicts of interest.
The Confederation of North, Central America and Caribbean Association Football (CONCACAF) and the Asian Football Confederation (AFC) have also criticised the process, arguing that the proposal was made public before FIFA’s 211 member associations had been fully consulted.
The Confederation of African Football (CAF) has urged its member associations to carefully examine the implications of the proposal before taking a position.
UEFA accused FIFA of failing in its responsibility as the custodian of world football, claiming the proposal had been developed in secrecy without meaningful consultation.
“It is both irresponsible and indefensible that a proposal of such significance for football was conceived in secret and brought to the brink of approval without any meaningful consultation with those entrusted with stewarding the game,” UEFA said.
The organisation further alleged that FIFA was attempting to pressure national associations into accepting an irreversible decision.
“This is not a democratic decision, but governance by intimidation – an act of coercion unworthy of an institution entrusted with the stewardship of the global game,” the statement read.
Reaffirming its opposition, UEFA vowed to resist the proposal, insisting that football’s most prestigious competition must remain under the control of the sport itself.
“Some things are simply too important to sell. The FIFA World Cup belongs to football. It always will. And so long as Europe has a voice, it will never be for sale,” UEFA declared.
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