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Floreverie 2024: Conscious Glamour

by Chinazam Ikechi Uko
1 year ago
in Fashion
Florence Omowunmi Olojede
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Sometimes, fashion feels like a race car, with new trends every week; if you blink, you will miss out. But then, you come across Floreverie, and it feels different- a slow and steady fashion brand that has built a reputation over time. Founded in 2020 under Florence Omowunmi Olojede, the label has grown quietly, almost like a secret shared between women who value meaning as much as beauty.

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What Floreverie creates goes beyond fashion. Each piece feels like an idea brought to life through fabric chosen and stitched with care. What makes this brand stand out is the ability to merge drama with value. Nothing is ever done for the sake of flair alone. Even the grandest sleeves or the most elaborate draping feels grounded. These are clothes, yes, but there are clothes designed to last, and to be restyled.

Florence Omowunmi Olojede wants to present without pressure and show glamour to the public. Every look in this new collection seems crafted exactly for her. It’s bold yet balanced, romantic yet self-aware, and most importantly, it is beautiful yet responsible.

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This is not just another collection drop; it is a statement to remind us of the beauty in sustainable fashion.

The first look is a bold way to start the collection. This outfit has a calm kind of confidence. The cropped top meets high-waisted, wide-leg, blue-patterned trousers in a mix that feels both easy and unexpected. What grabs you first in this outfit is the contrast.

The crisp white top brings calmness, while the electric blue pants pulse with life. It’s like saying minimality meets maximality, and it works.

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Florence Omowunmi Olojede

One thing about this outfit is that the wide-leg design adds movement and balance. It gives the outfit calm confidence, like something that’ll look great in pictures or mannequin, and makes it feel comfortable to wear. It tells you that the woman putting this on knows her angles, her worth, and her comfort level.

The top doesn’t try too hard to conform, and the trousers refuse to get outshone. Still, this is not the easiest outfit to style. The wide-leg shape needs the right fit to look refined. The flaps at both sides, though creative, need to be executed well. Many may frown at the crop top because it doesn’t fit all body types.

It also doesn’t seem to work well with the paired trousers when being worn by a petite person. Making it a body hug and a full sleeve, or probably a full top rather than a cropped one, could enhance the overall look. It could also be a look that works best when every detail feels intentional. This shouldn’t be seen as something negative, but as something that can be amended to appeal to the public.

Despite the stunning effect of the outfit, the truth remains that patterned trousers do a lot of talking here. Their bold design brings texture and energy, giving the outfit a clear sense of identity and purpose. It’s not trying to please everyone. It’s for the women who know her fashion isn’t meant to blend into the crowd.

It’s not designed for casual moments, but for ones that carry the intention of a romantic dinner under the city lights, an art exhibition, or an evening stroll, where the atmosphere feels right. That’s where this outfit truly belongs.
What makes this piece look interesting is that it says a lot and holds a conversation without actual words. It’s confident without needing validation. And it’s a statement of identity rather than conformity.

If the first look is rebellion, then the second is refinement.
This is where Floreverie shows that elegance doesn’t need to stay in the background. Get what I mean? It can move with ease and remain confident. What stands out first is the royal blue tone. It’s calm yet commanding. It flatters most skin tones and gives the dress a sense of quiet strength. The ruffle falls along one side, breaking the symmetry in a way that feels deliberate and modern.
It brings in that quiet touch of motion, which is almost playful, while the rest of the cut stays clean and steady. It shapes the body nicely without feeling tight or forced. That mix of ease in the structure is what makes this outfit interesting.

The craftsmanship deserves a mention, too. You can tell a lot of care went into this. Every seam feels like it was thought through. The fabric softly catches one’s attention not because it’s too flashy or showy, but because it feels elegant without trying too hard when a wearer puts it on.

There is also something to be said about how this piece fits into Floreverie. The asymmetry, the ruffle, the texture of the fabric, all feel like part of a conversation.

Despite the nice stitches and carefully crafted design piece, every bold design comes with its risky move. The asymmetrical part, though striking, might come off as unappealing to many. The snugness of the fit could, in some way, limit someone’s comfort if they plan not to sit still all night.

Blue over black may seem harmless, but for this shade, it’s advisable to use a brighter colour, such as white or silver, to make it pop, rather than black nets for the upper part of the outfit. But at the same time, it is still beautiful. This is a ‘moment’ kind of dress. You wear it on the days when you are prepared to grab attention.

It’s not about showing off. It’s more of that confidence you get when something just sits right on you. The cut and the fabric may play their part, but it’s the energy that does most of the talking. It’s more like that modern royalty energy that is self-assured.

Now for the last look, the one that quietly steals the moment and stays in your mind even after you’ve seen every piece in this collection.

This third outfit is pure poetry in fabric form. The colour alone demands attention with its rich, electric, and unapologetic aura. The blue refuses to fade in the background.

Looking at this piece, what stands out the most? The fabric, of course. The lace seems rich and untouchable. It moves with you and has that main character energy.

Even the tiniest of details do not go unnoticed. There’s the shimmer that sits at the centre along the neckline that catches attention without even trying. There’s also the fabric at the waist that pulls in gently, giving the wearer a nice shape.

The sleeves also rise slightly at the shoulders, adding a soft lift that feels purely natural.

What’s beautiful about this dress is how it balances opposites, compared to the others. The gown feels traditional and modern at the same time. You can almost sense that echo of ceremonial lace. You know that elegance does not fit in just one part of the world, but stretches across cultures? That’s what this dress brings to the table. Once you walk into a room wearing this, be assured that time is going to pause just for you. And guess what? All these are what make this dress special.

That said, this is not the easiest gown to wear, despite how beautiful it looks. The volume around the shoulders might feel like a lot for those with petite figures, and the front layers can get a bit heavy if you’re moving too fast.

The inner lining should have a lighter contrast to complement the lace. Doing that would make it look like everything was made with one material rather than two separate ones. The inner could also have a slit rather than full coverage. That way, when walking, it grabs more attention. These few adjustments don’t take out the beauty of this dress but rather elevate it.

Styling this outfit can come freely. With minimal jewellery, clean makeup, and updo hair styles, can allow the dress to take centre stage. This is just proof that a design as strong as this, simplicity around this isn’t compromised.

If the first outfit gives us an aura of confidence, and the second gives off control but in a good way, then this one falls under conviction. It’s the moment where everything Floreverie stands for (craft, culture, and consciousness) comes together.

Looking at this collection, one can tell that Floreverie isn’t just designing clothes, but crafting an experience. Every piece invites you in. Fashion refuses to get stuck in nostalgia and respects heritage.

This is a fashion that is rooted in sustainability. It is a design principle that keeps the fashion industry alive. Florence Omowunmi Olojede has managed to build a brand that feels both aspirational and deeply human. Her designs don’t scream perfection, but are one with purpose.

Fashion thrives when it provokes, when it refuses indifference. And this collection does exactly that. It sparks conversation, invites critique, and rewards the woman daring enough to wear it.

What ties these outfits together is intention. Florence doesn’t design for decoration; she designs for impact. The brand is unafraid to ask: how can women take up space through clothes?

These lineups are outfits that hold the wearer’s point of view. They insist and make a point that femininity can be both soft and commanding at the same time. This sort of statement resonates well with targeted consumers who crave clothes that mean something and are more than those disposable trends. As this collection shows, it is still evolving, still experimenting, and still making bold choices. Not every risk will land on everybody, but that’s the beauty of a young brand carving its path. It’s fashion that invites conversation, and more importantly, fashion that lingers long after the flash of a camera.

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