The ECOWAS Commission, in collaboration with the International Trade Centre (ITC), the Nigerian National Export Promotion Council (NEPC) and the European Union, have commenced training of management staff on business creation methodology and trade promotion.
The training under the West Africa Competitiveness Programme (WACOMP), which kick-started on January 23-27, 2023 at the NEPC headquarters Abuja, is being held at the executive secretariat of the ECOWAS TPO Network in Abuja to help sharpen skill of staff in trade promotion.
President of the ECOWAS Trade Promotion Organizations (TPO) Network, Dr Ezra Yakusak, ED/CEO of NEPC, while addressing participants at the training workshop stated that the workshop would help to strengthen collaboration among member states and build regional value chains.
He called for improvement of regional trade flows in order to foster greater participation of regional businesses across value chains.
The ECOWAS president noted that the training will equip front-line management staff in the states to assist export-ready companies participate in trade promotion events such as trade missions, trade shows, inward trade missions and Business-to-Business (B2Bs) events.
On behalf of Mrs Massandje TOURE-LITSE, ECOWAS commissioner for Economic Affairs & Agriculture, the Ag. Director of Trade, Kolawole SOFOLA, highlighted the importance of promoting trade using the right instruments.
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