A longtime Hollywood publicist whose career spanned nearly five decades, Edward P. Lozzi, has died at the age of 77. He passed away on April 22 following a brief illness, according to his close friend and fellow publicist Roger Neal.
Lozzi founded his Beverly Hills-based firm, Edward Lozzi & Associates, and built a reputation representing high-profile clients including Jon Voight, Larry Hagman, Debbie Reynolds and Lou Ferrigno. He also worked closely for more than 25 years with actress Lana Clarkson, who was killed in 2003 by music producer Phil Spector. Lozzi later publicly criticised an HBO film about Spector, arguing it misrepresented Clarkson’s death.
Beyond entertainment, Lozzi was active in politics, contributing to media operations during the presidency of George H. W. Bush. He also handled major legal communications for attorney Melvin Belli and played a role during the O. J. Simpson murder trial, representing Al Cowlings during the widely televised Bronco chase.
Born in Hawthorne, New Jersey, Lozzi initially pursued insurance before transitioning into public relations in 1981 after an internship at Rogers & Cowan. His firm would go on to handle major corporate and legal cases, including early Big Tobacco litigation and high-profile class actions.
In 2011, Lozzi received a commendation from Los Angeles city officials, including council member Paul Koretz, recognising his contributions to both the entertainment industry and civic life.
He is survived by his son, Brandon; his siblings, Marco, Rae Ann, and Robyn; and his mother, who is 100. Memorial arrangements have not yet been announced.
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