Mamador, the premium food brand produced by PZ Wilmar, continues to live up to its commitment to empowering Nigerian women and promoting healthy living by celebrating exceptional women and rewarding loyal consumers through its Pledge for your Heart and Women of Flavour campaigns.
According to head of Marketing, PZ Wilmar, Chioma Mbanugo “Mamador’s goal with the Pledge for your Heart and Woman of Flavour campaigns was to encourage a healthy lifestyle among all its consumers but also among its special women. It was also to reward them for going over and beyond, impacting the lives of others and the society at large in the women’s history month, March.”
Mamador’s Mystery Mama rewarded the Pledge for your Heart campaign winners with shopping vouchers in malls and markets, while the exceptional Women of Flavour, who were nominated for their outstanding personalities and meaningful contributions to society, received thoughtful hampers and gifts courtesy of Mamador. The winners expressed their gratitude and shared their experiences on social media, appreciating the brand for the surprise gifts they received.
“These exceptional women were nominated for their outstanding personalities and meaningful contributions to society and were rewarded in their homes by Mamador’s Mystery Mama. Mamador is excited to make the average women feel special, supporting and inspiring them to continue to overcome barriers, limitations and do more exploits,” assistant brand manager, Mamador, Racheal Memeh, said
Mamador is produced by PZ Wilmar Limited, a joint venture between PZ Cussons and Wilmar International. Its products include Mamador cooking oil, Mamador seasoning cubes, and Mamador spread for bread.
