ADVAN Rechristens Marketing Awards, Adds 6 New Categories

In a bid to cover the rest of Africa and position Advertisers Association of Nigeria Awards as a continental award for marketing practitioners and organisations across the continent, the Advertisers Association of Nigeria has rechristened the ADVAN Awards for Marketing Excellence as ADVAN African Awards for Marketing Excellence.

In August, ADVAN had announced the call for entry for the 11th edition of the ADVAN African Awards for Marketing Excellence, which opened Monday 29th August, 2022.

The awards, themed: Marketing as a Tool for sustainable economic development, is scheduled to hold on November 20th, 2022, in Lagos and judges will include seasoned marketing professionals, faculty deans of faculties from the various business institutions, and respected entrepreneurs.

While speaking on the Awards, Chairperson of the Awards Planning committee, Mrs. Bolanle Kehinde-Lawal, Marketing Director Unilever Plc said, “The ADVAN Awards, which is the most prestigious and respected awards in the Nigerian and African marketing community, provides the opportunity for organisations across Africa to gain competitive advantage, by having their marketing projects, initiatives, contributions as well as their products and services recognized.”

The Awards, according to Kehinde-Lawal, “Provides the ultimate platform for improving brand awareness, loyalty and customer retention by increasing the respective recipients’ prestige.