Nigerian talented singer, Toby Shang is an artiste who can’t be left out of major concert or show right now in Nigeria, except the organisers couldn’t lock him down for that date.
The artiste who’s bringing creativity to the music industry as well as his talent to make his shows and events electrifying doesn’t just sing and perform, but uses the microphone to thrill guests and fans, which has made him a musical movement .
Tobi Michael Adeyeye A.K.A Toby Shang is a Nigerian Hypeman, events compere, video jockey and Afro-hype artiste born February 6, 1994. He is regarded as one of the most influential evangelists and forerunners of Afro-Hype, a Nigerian genre for music produced by hype men.
After pioneering the now-defunct Surulere based boy band “BT SQUAD” and fell in love with music at a young age, he has grown into a prolific hype man, a multi-talented entertainer, a phenomenal performer, and a consummate showman.
Toby Shang has self-proclaimed is now popularly referred to as “THE BEST” by his Shangstar fans, having worked and collaborated with a couple of new generation
Afrobeats acts such as Naira Marley, Nektunes, Crayon, and Laycon, with popular lead singles to his name.
He has described his sound as a blend of Afrobeat/Afro-fusion with a dynamic, exciting, and stimulating tone known as hype, therefore “Afro-Hype.” After building overwhelming anticipation and having the biggest run ever by a hype man with topmost popular trending sounds on TikTok, a globally recognised single “Run This Town”, and multiple features from various Afrobeats artistes including Naira Marley, Mavins’ Crayon, Big Brother Naija winner Laycon and many more, the Award-winning and eccentric hypeman Toby Shang releases his highly anticipated second extended playlist, “The Best” via his self-owned entertainment outlet Shang Dynasty and Azuri distro Nigeria.
The Best EP represents an advancement in Afrohype, a genre popularized by hype men that blend Afrobeat/Afrofusion with a dynamic, engaging, and stimulating tone known as “Hype.” The Best comes after Toby’s first EP, Believe the Hype, which was published in 2021, was a commercial success.
The EP, which is now available on all digital streaming platforms, features Naira Marley, Poco Lee, and Rexxie. The Best, the opening track and title of the EP, provides a brief overview of how hype men had been dismissed as nothing more than noisemakers, and that no one, not even Toby Shang, would ever be successful in the industry.
However, he continues to emphasize his accomplishment as a hype man and how he is ‘The Best’ to ‘Ever Do It’, irrespective of those who came before him or those who will come after.
