The Chief Executive Officer of CEO’s Class, Pastor Korede Komaiya, has stressed that trust remains the most powerful currency in the marketplace, hence every player or operator must embrace the ‘truth advantage’.
Komaiya, who also serves as Chief Responsibility Officer of the organisation, said trust outweighs money, resources, and strategy in driving long-term influence.
He stated this in a statement personaly signed by him and made available to journalists on Friday.
According to him, “In the marketplace, trust is the most powerful currency.
“Without it, visibility is lost, opportunities close, and voices go unheard. But with trust, influence becomes unstoppable, doors of favour swing open, and your brand becomes unforgettable.”
Komaiya urged leaders, entrepreneurs, pastors, and marketplace players to embrace what he called the “trust advantage.”
He announced that his next CEO’s Class session would hold on Monday, September 8, 2025, at 4:00pm, focusing on “social currency: the trust advantage.”
According to him, the session will equip participants with practical insights on how to make their brands believable, build trust, and turn customers into devoted supporters.
“This is not a theory but a tested truth,” he further said. “When you master the currency of trust, you will never struggle for relevance, influence, or recognition again.”
He insisted that the next level of success in business, leadership, and destiny depends on the ability to command trust.