Mamador Urges Women To Maximise Opportunities, Prioritise Welfare

Mamador, the premium food Brand from PZ Wilmar, has encouraged Nigerian women to prioritise their welfare in order to fully maximise opportunities.

This was the central message at the fourth edition of the Mamador, annual August Women meeting held last month. Building on the Explore Your Flavour communication, this year’s edition was themed “Wholesome You”

The event featured keynote addresses from Dr. Tewa Onasanya, Sola Adesakin and Kemi Longe who spoke to the audience on maintaining a healthy lifestyle, building wealth and adopting the right mindset for success. Addressing the gathering which also extended to a virtual streaming audience, the keynote speakers urged women to do away with undesirable habits that may hinder their growth and embrace self-care and personal development.

In an interview with journalists, head of Marketing, PZ Wilmar, Chioma Mbanugo, explained the importance of this year’s edition. She said “We live in a society where women have to do a lot of heavy lifting at great personal cost. Many of them don’t realise it’s okay to nurture their wellbeing first and so you find many women relegating immediate personal needs to the background while they continue to be there for everyone else. With this year’s August Women meeting, Mamador is taking steps to break that status quo. We want the average Nigerian woman to thrive and she can’t do that if she’s not feeling 100 per cent wholesome.”

In her closing remarks, Racheal Memeh, Assistant Brand Manager, Mamador, expressed gratitude to the guests and everyone who made the event a success. She further admonished participants to internalize takeaways from the event and make every effort to succeed without disregarding the most important thing – themselves.

Mamador is produced by PZ Wilmar Limited, a joint venture between PZ Cussons and Wilmar International. Its products include Mamador cooking Oil and Mamador Spread for bread.