NIMN Conference To Emphasis Role Of Marketing, Ethics In Nation Building

The National Institute of Marketing of Nigeria(NIMN) said, its 2023 conference will address the role of marketing and ethics in nation building.

The 2023 annual marketing conference is scheduled to hold on June 22, 2023, with its Annual General Meeting(AGM) holding on June 23, 2023 in Abuja. 

The Group CEO, Prima Garnet, Lolu Akinwunmi, Faculty director at Lagos Business School(LBS) for Marketing, Uchenna Uzo and other academician and professionals are slated to converge at the event.

Also, the institute which is the body for marketing professionals in Nigeria, noted that “they are in talks with the world’s largest and internationally renowned Chartered Institute of Marketing (CIM) to foster capacity building as well as gain international certification for its members.”

Speaking at a media parley on upcoming conference held yesterday in Lagos, chairperson of the planning committee, NIMN 2023 conference, Chioma Afe said, this year’s conference would focus on the theme ‘The Role of Marketing and Ethics in Nation Building.’

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Accorsing to Afe, in line with the mood and of the nation, “we are looking at the role of ethics and marketing in nation-building. That is our theme for this year. 

Last year we talked about marketing and tech, but this year understanding that we are on the cusp of change and believe in the nation, we want to speak on how marketing as a profession and ethics, comes to play in building the nation that we have all dreamt of.

“Our conferences are filled with not just panels and keynote conversations, but also the opportunity for our associates and participants to network, share ideas, and find out more. We have on board academicians, stakeholders in the marketing space, entertainment and other areas of business endeavor.”

Speaking on the collaboration with CIM, the president, NIMN, Mr. Idorenyen Enang, said: “as an institute, the currency of the future seats in collaborations and strategic partnerships have become a top priority for us and to get the best for our members it can only be through a global affiliation.

“Late last year, we opened the conversation with the Chartered Institute of Marketing CIM, and we are just about to sign a memorandum of understanding (MoU) that would border around cross-ventilation and cross-pollination. This would enhance collaboration.”