Pernod Ricard Plants 3,000 Trees, Commits To Environmental Sustainability

Pernod Ricard Nigeria said it has partnered the Nigerian Conservation Foundation (NCF) to plant 3,000 trees across Nigeria in ensuring environmental sustainability.

The tree planting exercise falls under the Nurturing Terroir pillar of Pernod Ricard’s Sustainability and Responsibility Roadmap for 2030. It is an ongoing commitment to environmental sustainability aimed at creating a greener and more sustainable environment that would guarantee a healthy future for Nigerians and other societies across the world.

This year’s tree planting exercise kicked off with a symbolic event at Pan-Atlantic University with employees of Pernod Ricard Nigeria and other guests participating in the tree planting exercise.

A total of 3,000 trees were planted across various locations of Nigeria including the Old Oyo National Park in Sepeteri, Oyo State, Omu Forest Reserve in Ogun State, Okomu National Park in Edo State, and Pan-Atlantic University (PAU) in Lagos State. In 2022, Pernod Ricard and the NCF planted 2,000 trees across different locations across Nigeria.

The managing director at Pernod Ricard Nigeria, Sola Oke said: “all our products come from nature and take their distinct character from the land where they were grown. Our business is inherently dependent on the vitality of our agricultural ingredients; preserving agricultural lands and ingredients is paramount.

“That is why we are committed to nurturing every terroir and its biodiversity, and responding to the challenges of climate change to ensure quality ingredients now and for generations to come.”

Oke added that “through this partnership, Pernod Ricard Nigeria aims to raise awareness about the need to protect and take care of our environment while encouraging individuals and organisations to take proactive steps towards building a sustainable future. By engaging employees and the wider community, we hope to inspire a collective commitment to environmental conservation and create a lasting impact.”

The director-general, Nigerian Conservation Foundation (NCF), Dr Joseph Onoja, added that, the tree planting process was overseen by the NCF across the various locations, ensuring the trees are properly cared for and maintained to ensure their growth, saying, “the fresh air we breathe freely, the food we eat and enjoy, the drugs we take for healing, the shelter we have, are all derivatives of the forest.

“NCF is happy to see corporate organisations such as Pernod Ricard Nigeria committed to saving the planet through restoration and afforestation activities like tree planting.”