LOCAL SPOTLIGHT: Stronger People, Stronger Businesses: How Anthony Adama Is Driving SME Growth Across Africa

Anthony Adama is a Talent Acquisition Specialist, HR Data Analyst, and Founder of BuildUp Impact Foundation. This organisation is behind BuildUp Network Africa, the SME Growth Programme, and The BuildUp Table—a monthly founders’ breakfast that brings entrepreneurs together for practical learning, collaboration, and business growth.

Passionate about building stronger businesses through stronger people, Anthony designs and leads cohort-based development programmes that equip SME founders and business leaders with practical capabilities in strategy, leadership, people management, finance, and operations. He also advises organisations on talent acquisition, HR strategy, and workforce development.

With a professional background spanning recruitment and HR analytics, Anthony combines data-driven decision-making with practical human capital solutions. His expertise includes talent sourcing, candidate assessment, workforce planning, HR data management, and data quality, enabling organisations to make informed and effective people decisions.

Through his consulting practice and the initiatives of BuildUp Impact Foundation, Anthony is committed to advancing entrepreneurship, developing future-ready talent, and helping organisations build high-performing teams that drive sustainable growth across Africa.